Australia

Bertie Beetle Ice-Cream

The box looks awesomely retro and I think they’re going to sell a whole lot of Bertie Beetle ice-creams as customers chase the $2 showbag memories of their youth.

Call me un-Australian, but I've never much cared for the Bertie Beetle. Sure, I loved that, for most of my life, I knew that a person could get a $2 showbag filled with a handful of Bertie Beetles at the various Royal Shows around the country. And I think it is great that we had an iconic chocolate treat we could call our own. But they never tasted very good and the reality of them never lived up to the Bertie Beetles that existed in our collective memories. Frankly, the Bertie Beetle sucked. With their cheap-tasting chocolate and mystery pieces…
The box looks awesomely retro and I think they're going to sell a whole lot of Bertie Beetle ice-creams as customers chase the $2 showbag memories of their youth.

Bertie Beetle Ice-creams

Taste Test - 82%
Value for money - 47%
Packaging - 93%

74%

Score!

The box looks awesomely retro and I think they're going to sell a whole lot of Bertie Beetle ice-creams as customers chase the $2 showbag memories of their youth.

User Rating: 5 ( 1 votes)

Call me un-Australian, but I’ve never much cared for the Bertie Beetle. Sure, I loved that, for most of my life, I knew that a person could get a $2 showbag filled with a handful of Bertie Beetles at the various Royal Shows around the country. And I think it is great that we had an iconic chocolate treat we could call our own.

But they never tasted very good and the reality of them never lived up to the Bertie Beetles that existed in our collective memories.

Frankly, the Bertie Beetle sucked.

With their cheap-tasting chocolate and mystery pieces of something mixed through every Bertie Beetle, they were always trash choccy.

And so the idea of a Bertie Beetle ice-cream, while a fun nostalgia play, wasn’t an exciting prospect.

But, surprise! It actually tastes pretty good.

For the price of 4 Bertie Beetle showbags, you can have a box of 6 Bertie Beetle ice-creams. Like the chocolates themselves, these are pretty small. Perfect for small children, but no one else, really.

For a point of comparison, this is beside a very average-sized teaspoon.

In terms of quality, this is a pretty basic ice-cream. It’s about on par with most of the Nestle ice-creams, which is to say it is fine.

The size is a huge-turn off with this. It really is very tiny, in line with other mini ice-creams on the market in Australia. At least with a Mini Magnum, you’re getting a premium quality ice-cream for a similar price as these Bertie Beetle’s. It’s $8 for this?

Built into the nostalgia for Bertie Beetle is the price. It was about being the cheapest showbag on the stands. An expensive box with kinda-average quality ice-cream betrays why Australia loved Bertie Beetle.

I don’t regret trying it out, but it’ll be a one-time purchase for me.

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